A&R – the alpha and omega of Compofactur
A&R = Artists & Repertoire. Our creed is: the right artist with the right repertoire at the right time. This may sound like an empty phrase from a schoolmaster’s point of view, but ask yourself: What are we talking about?
Compofactur offers you advice from the very start of your career in order to give you the best of chances in the music industry.
Many artists in the world of classical music have an unerring instinct for a repertoire that suits them. But others are not so sure, especially those who are still at the very start of their careers.
That may sound strange, but it is entirely possible to make a recording too soon or even too late or record the wrong repertoire. If you want a career in the recording industry, you should really plan it carefully and have an open ear for impulses.
There are plenty off-the-shelf concepts, ranging from anniversaries of composers to world-premiere recordings of repertoire rarities, and they are entirely justified. Having said this does the marketplace need your Mozart album just only because ›all the other ones‹ are doing Mozart in a Mozart Year?
Compofactur offers help with the development of your own repertoire strategy and finds the repertoire that suits you perfectly.
And when you are really sure about your repertoire, Compofactur can help with the planning and realisation of the recording.
But repertoire is by far not all. Nowaday, the success in the recorded music market requires another aspect that became more important over the last 20 years. One could describe it with A&M. But what does this mean exactly? If you are interested and would like to obtain more information, please do not hesitate to contact us by eMail or telephone.